3 techniques to make your sales presentation persuasive

In her book ‘Perfect Selling’ Linda Richardson, in talking about introducing our solution to the prospect, said “structure, in and of itself, is persuasive.” With that quote in mind I’d like to talk about the well structured sales presentation. The more tightly structured, or organized, your presentation is the easier it is for the prospect to follow […]

Steve Jobs and the presentation

“The rule of three is one of the most important concepts in all of communication.”  Carmine Gallo   While it has become somewhat cliché to heap praise on Steve Jobs there is no way to deny his positive impact on presentation in corporate America. And his renowned keynotes and product launches are certainly to be considered […]